MITS portal denotes a gate, a door, or entrance. In the context of the World Wide Web, it is the next logical step in the evolution to a digital culture. Web pages are not completely self-referential anymore, but allow for personalization, workflow, notification, knowledge management and groupware, infrastructure functionality, and integration of information and applications. The idea of a portal is to collect information from different sources and create a single point of access to information – a library of categorized and personalized content. It is very much the idea of a personalized filter into the web.
Portals are often the first page the web browser loads when users get connected to the Web or that users tend to visit as an anchor site. They offer users a surplus value of service based on the features of classic search engines: a well-trained concierge who knows where to search and find; a well-assorted newspaper kiosk that keeps the latest market information about the surfer’s personal stocks ready; free communications possibilities like email or discussion boards. Thus, the traditional virtual roadhouses -the search engines- become feel-good entrance halls, gateways to the internet, easy, one-stop embarkation points for the daily Web-surfing sessions. The hope behind the idea of a portal: surfer starts their voyage into the web in a modern entrance hall, and preferably finds their way back to the starting point without major difficulty.